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How Air Jordan 1s Fuel the Billion-Dollar Sneaker-Collecting Business - The Ringer
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The role of Michael Jordan's shoes brand “Air Jordan” in the rise of Nike as a shoe giant
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How Air Jordan helped Nike fly high - brandgym
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Air Jordan Case Study: Nike + Michael Jordan
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Michael Jordan - Athletes That Have Changed Society
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Nike air jordan - brand management presentation
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The role of Michael Jordan's shoes brand “Air Jordan” in the rise of Nike as a shoe giant
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1.02 Growth of Michael Jordan Brand.pdf - The Growth of Michael Jordan as a Brand Background: If you think of Michael Jordan when you think of sports
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Nike air jordan - brand management presentation
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Michael Jordan: History of his Air Jordan sneakers