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Prada Group Uses Blockchain Technology to Verify Authenticity of Products
LVMH, ConsenSys, Microsoft announce AURA, to power luxury industry with blockchain tech
![LVMH To Track Luxury Products To Prove Authenticity](https://101blockchains.com/wp-content/uploads/2021/05/lvmh-prada-cartier-team-on-luxury-blockchain-e1620152922129.png)
Luxury Brands want to use Blockchain that will allow Consumers to Verify Goods
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Glitter Magazine LVMH to Follow Suit in New Craftsmanship Trend in Paris
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Louis Vuitton Owner LVMH Is Launching a Blockchain to Track Luxury Goods, by Statecraft Tech, Statecraft Tech
![LVMH To Track Luxury Products To Prove Authenticity](https://www.thefashionlaw.com/wp-content/uploads/2021/04/Screen-Shot-2021-04-20-at-1.48.43-PM.png)
LVMH, Richemont and Prada Team Up for New Blockchain Venture Aimed at Tracing, Authenticating Luxury Goods - The Fashion Law
![LVMH To Track Luxury Products To Prove Authenticity](https://miro.medium.com/v2/resize:fit:2000/1*W_x8Yj3Q-nacquW_vI88Gw.png)
LEADERS, THINKERS & CREATORS. “Authenticity Is The New Luxury”: Interview, by Dr. Martina Olbert
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Blog 2 — Authentique
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LVMH creates blockchain technology to track luxury goods and fight fakes
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Luxury Brands Louis Vuitton, Prada, Cartier Team to Track Provenance on a Blockchain
![LVMH To Track Luxury Products To Prove Authenticity](https://cdn.dilium.com/safetruth/www/home/safetruth-blockchain-solution.png)
Lvmh Develops Blockchain Luxury Goods Authentication
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How Luxury Brands Are Manufacturing Scarcity in the Digital Economy
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LVMH, Microsoft & Consensys form blockchain platform in luxury market
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LVMH, Richemont and Prada Unite Behind a Blockchain Consortium - The New York Times
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Making Blockchain Real: LVMH and the future of authentic luxury