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Nike's Magic: The Story Behind Marketing Campaign of Nike
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Nike Brand Profile & Strategy - Sportcal
Nike: JUST DO IT • Ads of the World™
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Empowering Excellence: Exploring Nike's Iconic 'Just Do It' Campaign - Brandvertising
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They are walking the walk': Nike's Kaepernick campaign walks the talk on brand purpose - Digiday
Nike's 'Just do it' slogan inspired by death row prisoner's last words
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Just Do It': The surprising and morbid origin story of Nike's slogan - The Washington Post
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Just Do It: How the iconic Nike tagline built a career for the late Dan Wieden : NPR
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The Brand Brief Behind Nike's Just Do It Campaign
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The story behind Nike's 'Dream Crazy' campaign - GlobeLink
The Power of Three Words: Nike's 'Just Do It' and the Evolution of Marketing Innovation